As Managing Director of Team ITG’s North American operations, Ken brings the company’s vision and strategy to life, positioning ITG as a world leader in marketing technology while consulting and advising brands around building, scaling and maturing their marketing value chain. Ken has been instrumental in winning large-scale assignments from many Fortune 1000 companies, including P&G, Fidelity Investments, Bank of America, Warby Parker, Tory Burch, GAP Inc., Ralph Lauren, A&F, L’Oréal, Estée Lauder, COTY, Revlon, Comcast, ESPN, Chase, Pfizer, MLB, FreshDirect, and GSK. With his expertise in martech, Ken is able to define ecosystems that improve communication, productivity, processes and efficiency – delivering instant impact for Team ITG’s clients.
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Ken Madsen
Chief Marketing Technologist
Team ITG | Storyteq