We are introducing a range of new content for Europe's leading DAM conference this year, including a new track on 'DAM's Role in the Enterprise Technology Ecosystem' and two brand new co-located events focusing on Semantic Data and Creative Technology.
New Advanced Track Introduced - 'DAM’s Role in the Enterprise Technology Ecosystem' led by Theresa Regli
Today, enterprises of all sizes struggle to connect their digital assets with both upstream and downstream applications within the marketing technology stack. This track delves into the hows and whys of DAM in the bigger picture of marketing technology, and serves as a roadmap for connecting your DAM with your broader ecosystem.
Sessions will feature case studies and panels that get tactical and detailed about upstream technologies that feed data into or manage work in progress in tandem with a DAM: Product Information Management, Rights Management, Marketing Resource Management, Adobe Creative Suite, AI and auto-tagging services, and video and audio production tools.
We’ll also delve into the customer-facing, downstream technologies that receive and distribute digital assets to create modern digital experiences: Web and Mobile Content Management, Marketing & Campaign Automation, Social Media Publishing, Video and Audio Hosting and Streaming, and E-Commerce. Finally, we'll have a session that explores the organisational and operational transformations that are required to successfully connect your DAM with the rest of your MarTech stack.
Join us for this advanced track, designed specifically for those of you who have worked with a DAM for some time and want to take your implementation to the next level.
Two NEW co-located conferences coming to London this year!
DAM Europe is expanding! This year, we are hosting three events under one roof on 27-28 June.
For the first time, alongside attending DAM Europe, you can join co-located events dedicated to Semantic Data: Taxonomy, Ontology and Knowledge Graphs and Creative Technology. Book your spot for one event or upgrade to the exclusive Access All Areas pass to join all three conferences for an additional £200.