Marketers and creative teams are under pressure to produce high volumes of content to support multi-channel syndication initiatives. Yet, without the proper processes in place, this can lead to DAM storing hundreds of renditions and versions of the same asset, adding complexity and cost.
Join this webinar to learn best practices to use DAM for high volume, multi-channel asset delivery, including:
- Content transformation technology for on demand dynamic image renditions
- Adaptive video encoding and delivery to mobile, social and web
- Power of using metadata as a driver for asset transformation
- Generation of metadata as consumers interact with content, to inform demand on new creative