High levels of user adoption underpin every successful DAM implementation. The quality of first line user support is one key component in making this happen. Support is currently resource-intensive in terms of cost and time, and, as a result, it rarely gets sufficient budget or attention. In theory, at least, Chatbots have a role to play, just like they do in the business to consumer environment. Once first line support is made better using automation techniques, this can free up time to develop higher levels of engagement in the areas that require more of a human touch by the Librarians, Asset Managers and Power Users.
ICP ran a project to explore the opportunity for AI-assisted technology in a DAM enterprise environment, and this webinar will describe the background, the project detail and share specific recommendations for next steps in a variety of DAM scenarios.