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Henry Stewart Events is the leading producer of Digital Asset Management and Creative Operations content worldwide. Join one of our complimentary webinars, online courses, virtual events, or visit us at conferences in New York, London, Chicago and Los Angeles.

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Mandy Cayford has been in the television industry for over 30 years, with wide experience as a Creative Lead for Sky’s in-house agency, Sky Creative, where she directed award-winning on/off air campaigns and channel rebrands before moving into creative operations management.  She excels at facilitating teams to deliver their best work, with simple processes, the right tools with a focus on people and culture. 

Professor Graeme Atherton is Director of the Centre of Inequality and Levelling Up (CELUP) at the University of West London, leads the National Education Opportunities Network (NEON), which is the UK professional organisation for access & equity in higher education (HE) with over 100 universities as members, and has also founded the World Access to Higher Education Network (WAHEN). He is a trustee of the National Union of Students (NUS) and holds visiting professorships at the Centre for Higher Education Research, Sunway University, Kuala Lumpur and Amity University London.

Pamela Riquelme is an experienced professional in digital learning and education technologies, with a focus on STEM and digital transformation in academia. She holds a Master's in Educational Technology and a degree in Visual Communication Design, with specialized training in Technological Project Management and Quality of Virtual Higher Education. Pamela is recognized for her strategic, multi-disciplinary approach and has been honored as a W50 Next GEN Leading Woman Fellow at the London School of Economics.

René has been working in the field of enterprise software for more than 18 years, eight of them as Head of European Business Development for a provider of license accounting software in London. Since 2014, René has been responsible for marketing operations, digital asset management and content management as Managing Director at gateB, as well as for global Business Development of gateB.

Agata has more than 20 years of experience in brand and marketing management. Agata is leading the content at scale initiative across the entire bp organisation – amongst this is a worldwide implementation of an enterprise DAM solution that covers all content creation & approval processes as well as asset management requirements in global and local marketing functions at bp. As part of her role, she helps in the marketing operations setup for newer business lines like bp pulse and is also driving first AI-based content automation test cases at different brands within bp.

Making Digital Assets Even More Valuable

‘Workflow’ is the descriptive term for all the processes involved in how digital content is made, revised, approved, distributed, stored, accessed, and reinvented throughout the content’s digital lifecycle.

A DAM system aims to improve workflow efficiency through the automation of tasks such as ingestion, metadata creation, and authenticated access.